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10 Effective Social Media Marketing Strategies for Businesses

10 Effective Social Media Marketing Strategies for Businesses

Introduction of Social Media Marketing Strategies for Businesses Social media marketing has been proven a boon for businesses. It helps the business to reach its target audience at a click and it is also helping in direct communication with the consumers which is helping in making a bond with them.  Social media marketing is one […]

Creating Engaging Visual Content: Tips for Stunning Graphics and Videos

Creating Engaging Visual Content: Tips for Stunning Graphics and Videos

Introduction of Creating Engaging Visual Content Visual content helps your business stand out from the crowd. Visual content is not all about written content, it is about image content. Visual content is supremely popular currently, and there are many reasons for this. For example, visual content is eye-catching, digestible, and memorable. Visual content has the […]

The Power of Video Marketing: Trends and Strategies for Success

The Power of Video Marketing: Trends and Strategies for Success

Introduction of The Power of Video Marketing Video marketing has emerged as one of the best marketing strategies for digital marketing. It helps brands to promote themselves in one of the most eye-catching manners and also helps in educating consumers which helps in increasing brand awareness. The ability to convey information, evoke emotions, and engage […]

How to Use Influencer Marketing to Grow Your Business

How to Use Influencer Marketing to Grow Your Business

Introduction of Influencer Marketing to Grow Your Business Influencer marketing has become one of the mainstream marketing strategies now. It is helping the brands to reach a maximum number of people in a short period.  In a recent study, nearly 40% of marketers said that they are now dedicating a budget to influencer marketing, and […]

The Essential Steps to Creating an Instagram Account for Your Business

The Essential Steps to Creating an Instagram Account for Your Business

Introduction of Steps to Creating an Instagram Account for Your Business Data shows that there are over 200 million business profiles using Instagram worldwide in 2021. 2. 60% of the top brands on Instagram use the same filter for every post. Wait wait this is not all. Data also 90% of Instagram users follow a […]

Facebook Ads: A Cost-Effective Way to Boost Your Business

Facebook Ads

Introduction of Facebook Ads Do you want to reach out to the maximum number of your target audience within a budget? Facebook Ads is here for you. You can run ads on Facebook, Instagram, and Audience Network on any budget. Read this blog to learn more about Facebook Ads & connect with IEPL for the […]

Exploring the Benefits of Google Ads for Local Businesses

Exploring the Benefits of Google Ads for Local Businesses

Introduction of Google Ads Reaching out to the people most likely to purchase your products or services. So, naturally, it boosts the conversation and also boosts the sales rate for the business. Digital marketing has opened several gateways for marketing people and Google Ads is one of them. Google Ads helps reach out to a […]

The Rise of Influencer Marketing and Its Role in Advertising

Influencer marketing is one of the most popular and most effective marketing strategies. Consumers depend on the opinions of the influencers, they love to follow them and their opinions are impacting on the buyer’s journey. Brands are spending almost 10% of their annual budget on digital marketing on influencer marketing only. The market of influencer […]